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Friday, May 23, 2014

Press Release: Nicole by OPI Seize the Summer Collection!

Press Release

Nicole by OPI is launching a new collection for summer! Below is the press release!

Seize the Summer! 

Nicole by OPI Launches Four NEW Nail Lacquers for Summer


Nicole by OPI announces four new nail lacquers for the summer season. Seize the Summer includes bright, beach-ready shades of coral, citrus green, hot pink and metallic confetti glitter.  These tropical shades add a burst of island-inspired flavor to fingers and toes.
 “Bright nail polish colors are in this summer!” exclaims Suzi Weiss-FischmannNicole by OPI Co-Founder & Executive VP.  “With warm weather comes beautiful, bold hues.  Summer is the perfect time to experiment with fun colors!”
Seize the Summer shades include:

Lay it on the Lime
This citrusy green is the limiest… and that’s the truth.
LeaPink for Joy
This playful pink makes me jump and shout!

 
Shaved Nice
Glittering and frosty… this is one sweet treat.
The Coral of the Story
I’ve learned my lesson… nothing but this bright coral for me!

Nicole by OPI formulas are long-lasting, fast-drying, and salon-quality.  The 4 new nail lacquers will be available in stores beginning June 2014 for $7.99 each at retailers including select Fred Meyer, CVS, Duane Reade, H-E-B, Ulta, Harmon, Kmart locations. In Canada, these shades will be available for $10.99 each at select Loblaws, Shoppers Drug Mart and Target Canada.
For more information, visit nicolebyopi.com. Follow Nicole by OPI on Twitter @NicoleByOPI and become a Facebook fan!


About Nicole by OPI:
Nicole by OPI offers a salon-quality range of bold, fashion-forward nail lacquers. The brand’s heritage is based on OPI’s well-established foundation of excellence in both color and technology, providing premium products to a broad range of consumers looking for trendsetting nail lacquers.  Known for its celebrity collaborations and partnerships, the brand invites consumers to be creative and confident by expressing themselves through color. Currently, Nicole by OPI range boasts over 120 shades, including retailer-exclusive lacquers, and serves as the color authority for the younger demographic.

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