Wednesday, September 17, 2014

Press Release: OPI Gwen Stefani Holiday 2014

Press Release

I have the new press release for an upcoming holiday collection by OPI and Gwen Stefani! Read on below!
Gwen Stefani Joins OPI to Release 18 New Limited Edition Holiday Nail Lacquers + Don't Speak Pure 18K Gold Top Coat


OPI announces the launch of 18 new limited edition holiday nail lacquers inspired by No Doubt singer/songwriter and L.A.M.B. designer Gwen Stefani. This seasonal collection includes an assortment of red, maroon, burgundy, and forest green hues, along with shimmer-packed silver, gold and black shades. 
“During the holiday season, women adopt a more glamorous beauty look,” explains Suzi Weiss-Fischmann, OPI Co-Founder & Brand Ambassador. “OPI’s 18 new shades are inspired by Gwen’s edgy, sophisticated style. There are several rich, warm reds – Gwen’s signature color – deep, jewel-toned amethyst, garnet and emerald, as well as silver and gold. I recommend wearing these festive nail lacquers to instantly accessorize party dresses and elegant winter-wear. 
“Gwen Stefani Holiday for OPI also includes an array of unique glitters in shades of black and white, with iridescent and chrome accents,” adds Weiss-Fischmann. “The holidays are all about indulgence, and these sparkly shades epitomize luxury!”  
Gwen Stefani Holiday includes the following:
Just BeClaus
This magnificent maroon came into my life just in the “nick” of time.

Kiss Me – or Elf!
There’s no denying the allure of this amorous red violet.

I Carol About You
I just fa-la-la-la-love this deep royal purple!

Christmas Gone Plaid
I sure am plaid I found this tree-mendous forest green.

In a Holidaze
I’m dizzy-in-love with this maroon beauty.

Love is Hot and Coal
Turn the heat up with this deep grayish brown.

Fashion a Bow
So busy – all tied-up today loving this bright reddish-orange!

Cinnamon Sweet
Sugar and spice…this deep, warm red is everything nice.

What’s Your Point-settia?
So what if I think this is the one truly perfect holiday red?

Red Fingers & Mistletoes
This smooch-worthy red shimmer is holiday-perfect.

First Class Desires
This mélange of gold and eggplant shimmer is #1 on my wish list.

Sleigh Parking Only
Tell the valet to take good care of this exclusive dark burgundy.

Rollin’ in Cashmere
Wooln’t you just love wearing this warm, luxurious gold?

Unfrost My Heart
The shimmery cool glamour of this gleaming silver is beyond hot!

I’ll Tinsel You In
Black and white confetti and fine glitter adorn this ornamental glitter. 

Snow Globetrotter
Shake up your world with this glitter swirling with white and rainbow flakes.

Comet in the Sky
Iridescent beams and midnight black create cosmic art in this glitter.

So Elegant
Black and chrome confetti add sophisticated drama to this glitter.

Gwen Stefani Holiday nail lacquer shades each feature OPI’s exclusive ProWide Brush for the ultimate in application. Gwen Stefani Holiday will be available October 2014, at Professional Salons, including Beauty Brands, beautybrands.com, Chatters, Dillard’s, Regis, ULTA and ulta.com for $9.50 ($11.50 CAN) suggested retail for each nail lacquer.
For more information, please call 800-341-9999 or visit www.opi.com. Follow OPI on Twitter and Instagram @OPI_PRODUCTS and become a Facebook fan!

OPI Launches Limited Edition 
Don’t Speak Pure 18K Gold Top Coat 
OPI announces the release of Don’t Speak Pure 18K Gold Top Coat, inspired by No Doubt singer/songwriter and L.A.M.B. designer Gwen Stefani.  Featuring gold leaf flakes dusted with iridescent glitter, Don’t Speak Pure 18K Gold Top Coat adds gold foil texture to nails when worn over any OPI lacquer shade. This genuine 18-karat gold leaf and glitter top coat comes packaged in a special limited edition collectable box.
“As the name suggests, Don’t Speak Pure 18K Gold Top Coat will render you speechless. This luxurious top coat was inspired by Gwen Stefani’s chic, sophisticated style and is the must-have accessory for the holiday season,” explains Suzi Weiss-Fischmann, OPI Co-Founder & Brand Ambassador. “I recommend layering the top coat over a rich jewel tone like OPI nail lacquer in Just BeClaus, or pairing it with a charcoal brown like OPI nail lacquer in Love is Hot and Coal for a truly show-stopping effect.”

Don’t Speak Pure 18K Gold Top Coat features OPI’s exclusive ProWide Brush for the ultimate in application. This limited edition promotion will be available beginning October 2014 at professional salons, including Beauty Brands, beautybrands.com, Beauty First, Chatters, Dillard’s, Pure Beauty, Regis, Trade Secret, ULTA and ulta.com, for  $30.00 ($37.50 CAN) suggested retail.


ABOUT OPI
As the world leader in the professional nail care industry, OPI is committed to providing high-quality products and services to both salons and their customers, along with a focus on industry safety and innovation. Known for its exceptional formula, fashionable colors and iconic names, OPI’s heavily-pigmented lacquers are super rich, long-lasting and chip-resistant – offering an affordable luxury to consumers. OPI nail lacquer is available in over 200 shades. Each lacquer features OPI’s exclusive ProWide Brush for the ultimate in application. Currently, OPI is available in over 100 countries and retails a full line of professional items, including nail treatments, finishing products, lotions, manicure/pedicure products, files, tools, gels and acrylics. 


ABOUT GWEN STEFANI
A singer since childhood, Gwen has fronted the band No Doubt for the past 22 years.  During this time she has achieved worldwide success as a performer, songwriter and recording artist selling over 30 million albums worldwide. No Doubt's five genre-blending albums have showcased Gwen's adept songwriting and poignant lyrics with number one hits like "Don't Speak", "Just A Girl", and "Hey Baby" along with many others.  After the double-platinum retrospective Singles Collection, featuring the hit "It's My Life," Gwen released two highly successful solo albums.  Love.Angel.Music.Baby was released in 2004 and The Sweet Escape was released in 2006.  In 2009, after a nearly five-year hiatus, No Doubt completed a 50-plus city North American tour performing for more than 750,000 fans that summer and in 2012  No Doubt released Push and Shove  which debuted at #3 on the Billboard  Top 200 chart. Gwen was recently named a coach for the upcoming seventh season of NBC's Emmy Award-winning musical competition series 'The Voice'.

In addition to her singing-songwriting career, Gwen is widely recognized as a trendsetter and accomplished designer within the fashion industry. Gwen's first fashion line L.A.M.B., launched in 2003, is a luxurious collection of clothing, handbags and shoes, defined by Gwen's innate sense of style which often features a playful juxtaposition between classic Hollywood movie star glamour and more modern street influences. In 2005, Gwen launched cult brand Harajuku Lovers, a playful and pop art inspired line that reflects Gwen's love of Japanese culture and fashion. Gwen's most recent fashion projects include DWP (Design With Purpose) a casual yet luxurious ready-to-wear line  of custom washed fabrics and hand painted techniques that launched in February 2014 and Gx - a line of affordably priced fashion forward accessories that launched in March 2014.

Gwen is also actively involved in her charitable efforts, namely the EB Medical Research Foundation and Save the Children.
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1 comment:

  1. Wow, this is a lot to release all at once! People that have a hard time deciding won't get anything!

    ReplyDelete